The Sound of Success

Radio shopper marketing

Two radio spots for the Pennington Bird Seed campaign helped extend the reach and frequency of the campaign.

Adding radio to the TV, outdoor and digital campaign tactics made sense because we could not only extend the awareness of the other media very cost efficiently, but radio is still a very effective shopper marketing technique.

EXPAND

Related Projects

Pennington

Wild Birds TV

Pennington

Print & Display

Pennington

Outdoor

Filter Work
Filter Work
client
industry
project type