Retirement Toolbox Site

The toolbox is a modular, educational platform that includes seminars, web shows, tools and calculators and static articles. It can be accessed from plan participants’ authenticated employer sites, and contains a wide variety of current, relevant retirement planning information—from video seminars and animated web-shorts to integrated planning tools and text-based content. The toolbox is an example of IQ's dashboard approach to content. IQ applied its extensive experience with the dynamics and psychology of retirement to the development of the strategy and conceptual approach for this excellent example of next generation financial services marketing.