InterContinental Hotels

Intercontinental Hotels Group includes a vast array of hotels around the world from Holiday Inn to Crowne Plaza. It also controls one of the most successful rewards programs in the Travel & Hospitality industry, the Priority Club Rewards program. IQ’s mission was to raise participation levels with PCR members. Specifically our objective was to get members to not only earn points faster, but also get them to burn them faster too.

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Points 101 Video

InterContinental Hotels Group’s Priority Club Rewards program is the largest in the hotel industry.

PCR E-Magazine Issue 1

When the InterContinental Hotels Group wanted to spice up their guest loyalty program’s static HTML newsletter, they called on IQ. Bringing IHG’s dynamic sports partnerships to life, IQ put program members in the heart of the action with The Field of Play.

PCR E-Magazine Issue 2

After achieving great success with the launch of their first e-magazine, the InterContinental Hotels Groups looked to issue a second installment for their Priority Club Rewards members.

PCR E-Magazine Issue 3

IQ charmed IHG one more time with the development of the third issue of their Priority Club E-Magazine. Fusing innovative concepts with print-to-screen presentation and multiple-brand promotion, the site provides an exciting and original user experience.

PCR E-Magazine Issue 4

The Priority Club eMagazine set a new standard for promotional entertainment and education—integrating custom video and rich-media animation into a tremendously successful and award-winning overall package.